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CAN I MAKE A BRAND AT KTO? INTERVIEW TOOK PLACE
The interview titled "Can I be a Brand?", which was held at the Körfez Chamber of Commerce with the presentation of İsmail Kibar, conveyed the basics of branding to the participants. In the event, what branding is, how to do it and the benefits it provides to businesses were discussed in depth. Kibar emphasised that a successful branding process is possible not only by offering products or services, but also by creating a story. Participants had the opportunity to learn about effective branding strategies and ways to reach the target audience. At the end of the dialogue, an interactive discussion environment was created for the participants to get more information on the subject by directing their questions. This event inspired KTO members to develop and differentiate their brands.
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